Service-dominant logic :
Lusch, Robert F.
Service-dominant logic : premises, perspectives, possibiliites / Robert F. Lusch and Stephen L. Vargo - Cambridge Cambridge University Press 2014 - 225 p.
9780521124324
Customer relations - Philosophy
Customer services - Philosophy
Service Industries - Philosophy
658.812 LUS-R
Service-dominant logic : premises, perspectives, possibiliites / Robert F. Lusch and Stephen L. Vargo - Cambridge Cambridge University Press 2014 - 225 p.
9780521124324
Customer relations - Philosophy
Customer services - Philosophy
Service Industries - Philosophy
658.812 LUS-R