Refashioning India : gender, media, and a transformed public discourse / (Record no. 31765)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01258nam a22001817a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 181012b2017 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789386689009 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 305.420954 CHA-M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chaudhuri, Maitrayee |
| 245 ## - TITLE STATEMENT | |
| Title | Refashioning India : gender, media, and a transformed public discourse / |
| Statement of responsibility, etc. | Maitrayee Chaudhuri |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | India |
| Name of publisher, distributor, etc. | Orient BlackSwan |
| Date of publication, distribution, etc. | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 325 p. |
| 365 ## - TRADE PRICE | |
| Price type code | INR |
| Price amount | 895.00 |
| 500 ## - GENERAL NOTE | |
| General note | In 1991, the Indian state’s new economic policies led to a greater role of the market. A public discourse that had till then been defined by self-reliance, equity and austerity had to be refashioned. The Indian middle class learnt that ‘thrift’ was not a virtue and ‘shopping was legitimate pleasure’. This book details how consumerism, combined with ideas of individualism, empowerment and choice in a contemporary public culture, paved the way for an instant, feel-good and then aggressive nationalism. Refashioning India maps this process through a compilation of the author’s works, written at different points in time from the early 1990s, through the next two decades up to mid-2017. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mass media and public opinion |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Mass media and women |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Women--Crimes against |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | 300 | BITS Pilani Hyderabad | BITS Pilani Hyderabad | General Stack (For lending) | 12/10/2018 | 305.420954 CHA-M | 36724 | 13/07/2024 | 12/10/2018 | Books |