Authority marketing : (Record no. 68772)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01804nam a22001817a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211014b2018 |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789388423915 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 650.1 WIT-A |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Witty, Adam |
| 245 ## - TITLE STATEMENT | |
| Title | Authority marketing : |
| Remainder of title | how to leverage 7 pillars of thought leadership to make competition irrelevant / |
| Statement of responsibility, etc. | Adam Witty and Rusty Shelton |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | India |
| Name of publisher, distributor, etc. | Jaico Publishing House |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 143 p. |
| 365 ## - TRADE PRICE | |
| Price type code | INR |
| Price amount | 399.00. |
| 500 ## - GENERAL NOTE | |
| General note | Foreword by Steve Forbes<br/>How to Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant<br/>Authority doesn’t just happen; Authority is built through a systematic process called the Authority Marketing System.<br/>Are you the authority in your field? Are you recognized as a stand-out thought leader, a published author, a keynote speaker, or a media personality? Are you viewed as a commodity? A hard-working expert who is a commodity and has to compete on every level, including price?<br/>One thing is for certain: if you are an entrepreneur, CEO, or professional who is frustrated with the traditional approach to marketing and wants to grow your business and make a bigger impact, this book will show you how to use the Authority Marketing System to create a clear and trackable blueprint to shift yourself from a commoditized expert to a highly visible Authority. In this book you will learn what Authority Marketing is and how to use it to grow your business.<br/>Authority Marketing isn’t about ego or attention—it’s about accelerating the speed of trust so you are viewed not as an expert with something to sell, but as a thought leader with important insight to teach. Start growing your Authority today! |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business consultants |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consultants--Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Shelton, Rusty |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | 650 | BITS Pilani Hyderabad | BITS Pilani Hyderabad | General Stack (For lending) | 14/10/2021 | 1 | 650.1 WIT-A | 43570 | 13/07/2024 | 16/12/2021 | 14/10/2021 | Books |