A question of trust : (Record no. 79616)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01532nam a22001817a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220715b2020 |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789389104004 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.45 RAT-G |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rath, Gayatri |
| 245 ## - TITLE STATEMENT | |
| Title | A question of trust : |
| Remainder of title | a CEO's guide to effective communications and trust-building / |
| Statement of responsibility, etc. | Gayatri Rath and Paarul Chand |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | India |
| Name of publisher, distributor, etc. | MacMillan Publishing |
| Date of publication, distribution, etc. | 2020 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 172 p. |
| 365 ## - TRADE PRICE | |
| Price type code | INR |
| Price amount | 599.00. |
| 500 ## - GENERAL NOTE | |
| General note | ‘A Question of Trust aptly points out [that] communications must follow meaningful actions' Richard Edelman, President and CEO, Edelman‘A timely and useful piece of work’ Madan BahalWhy has communications become one of the core functions of an organization? How can a CEO use it to their company’s best advantage?Gayatri Rath and Paarul Chand bring over fifty years of combined experience in corporate communications and the media industry to this essential CEO’s handbook to answer these questions and more. A Question of Trust not only emphasizes why corporate communications is an integral part of any organization but also how it can be marshalled for trust-building and growing brand value, even in times of unprecedented crises such as the Covid-19 pandemic.Packed with data and valuable insights from global corporate communications leaders, this book is a go-to for CEOs and business leaders looking to consolidate their brands and cultivate trust. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Business communication |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Communication in management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chand, Paarul |
| 952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
| Withdrawn status | |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | 650 | BITS Pilani Hyderabad | BITS Pilani Hyderabad | General Stack (For lending) | 15/07/2022 | 658.45 RAT-G | 45714 | 13/07/2024 | 15/07/2022 | Books |