Competition demystified : a radically simplified approach to business strategy / (Record no. 90361)

MARC details
000 -LEADER
fixed length control field 01350nam a22001937a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221231b2005 |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781591841807
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012 GRE-B
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Greenwald, Bruce
245 ## - TITLE STATEMENT
Title Competition demystified : a radically simplified approach to business strategy /
Statement of responsibility, etc. Bruce Greenwald and Judd Kahn
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Portfolio
Date of publication, distribution, etc. 2005
300 ## - PHYSICAL DESCRIPTION
Extent 397 p.
365 ## - TRADE PRICE
Price type code INR
Price amount 799.00
500 ## - GENERAL NOTE
General note Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position.<br/><br/>Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic planning
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business planning
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Competition
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Business
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Withdrawn status
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
  Dewey Decimal Classification     650 BITS Pilani Hyderabad BITS Pilani Hyderabad General Stack (For lending) 31/12/2022 658.4012 GRE-B 46592 13/07/2024 31/12/2022 Books
An institution deemed to be a University Estd. Vide Sec.3 of the UGC
Act,1956 under notification # F.12-23/63.U-2 of Jun 18,1964

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