Competition demystified : a radically simplified approach to business strategy / (Record no. 90361)
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000 -LEADER | |
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fixed length control field | 01350nam a22001937a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 221231b2005 |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781591841807 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.4012 GRE-B |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Greenwald, Bruce |
245 ## - TITLE STATEMENT | |
Title | Competition demystified : a radically simplified approach to business strategy / |
Statement of responsibility, etc. | Bruce Greenwald and Judd Kahn |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | London |
Name of publisher, distributor, etc. | Portfolio |
Date of publication, distribution, etc. | 2005 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 397 p. |
365 ## - TRADE PRICE | |
Price type code | INR |
Price amount | 799.00 |
500 ## - GENERAL NOTE | |
General note | Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position.<br/><br/>Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot? |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Strategic planning |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Business planning |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Competition |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Business |
952 ## - LOCATION AND ITEM INFORMATION (KOHA) | |
Withdrawn status |
Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | 650 | BITS Pilani Hyderabad | BITS Pilani Hyderabad | General Stack (For lending) | 31/12/2022 | 658.4012 GRE-B | 46592 | 13/07/2024 | 31/12/2022 | Books |