International marketing / (Record no. 9583)

MARC details
000 -LEADER
fixed length control field 00697pam a2200229a 44500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150502b2007 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070666993
040 ## - CATALOGING SOURCE
Transcribing agency BITS Pilani Hyderabad
Original cataloging agency BITS Pilani Hyderabad
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848 CAT-P
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R.
245 ## - TITLE STATEMENT
Title International marketing /
Statement of responsibility, etc. Philip R. Cateora, John L. Graham and Prashant Salwan
250 ## - EDITION STATEMENT
Edition statement 13th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. India
Name of publisher, distributor, etc. Tata Mc Graw-Hill
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent 888 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element International business enterprises.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing. οΎ 
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Graham, John L., jt. auth.
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a 658.848 CAT-P
908 ## - PUT COMMAND PARAMETER (RLIN)
Put command parameter Graham, John L., jt. auth.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
Withdrawn status
Holdings
Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
  Dewey Decimal Classification     650 BITS Pilani Hyderabad BITS Pilani Hyderabad General Stack (For lending) 02/05/2015   658.848 CAT-P 12986 13/07/2024 02/05/2015 Books
An institution deemed to be a University Estd. Vide Sec.3 of the UGC
Act,1956 under notification # F.12-23/63.U-2 of Jun 18,1964

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