Brand leadership / David A Aaker and Erich Joachimsthaler
Material type: TextLanguage: ENG Publication details: India Pocket Books 2000Description: 350 pISBN:- 9781847398352
- 658.827 AAK-D
Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
Books | BITS Pilani Hyderabad | 650 | General Stack (For lending) | 658.827 AAK-D (Browse shelf(Opens below)) | Available | 16271 |
Total holds: 0
Browsing BITS Pilani Hyderabad shelves, Shelving location: General Stack (For lending), Collection: 650 Close shelf browser (Hides shelf browser)
658.81220 MAR-W Managing quality customer service : a practical guide for establishing a service operation / | 658.816 DEO-S Why I am paying more : | 658.82 LIN-I 30 minutes - to write sales letters | 658.827 AAK-D Brand leadership / | 658.827 AAK-D Aaker on branding : | 658.827 ADA-A Brand simple : how the best brands keep it simple and succeed / | 658.827 BAI-R Branding in a competitive marketplace / |
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