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Branding in a competitive marketplace /: Rajat K. Baisya
Material type:
TextPublication details: India Sage Publications 2013Description: 229 pISBN: - 9788132110590
- 658.827 BAI-R
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
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BITS Pilani Hyderabad | 650 | General Stack (For lending) | 658.827 BAI-R (Browse shelf(Opens below)) | Available | 28823 |
Total holds: 0
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| 658.827 AAK-D Brand leadership / | 658.827 AAK-D Aaker on branding : | 658.827 ADA-A Brand simple : how the best brands keep it simple and succeed / | 658.827 BAI-R Branding in a competitive marketplace / | 658.827 CHE-L Creating powerful brands / | 658.827 CHI-A Product policy and brand management : text and cases / | 658.827 DIE-G Brand identity breakthrough : |
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