Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
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BITS Pilani Hyderabad | 740 | General Stack (For lending) | 745.4 WHA-J (Browse shelf(Opens below)) | Available | 40383 |
Browsing BITS Pilani Hyderabad shelves, Shelving location: General Stack (For lending), Collection: 740 Close shelf browser (Hides shelf browser)
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745.4 HOL-K Mismatch : | 745.4 JUL-G Economies of design / | 745.4 WEI-S 100 things : | 745.4 WHA-J Design for how people think : using brain science to build better products / | 745.40904 SPA-P Introduction to design and culture : 1900 to the present / | 745.6199 MOS-D Seeing digital : a visual guide to the industries, organizations, and careers of the 2020s / | 746.0439 DHA-J Baluchars : the woven narrative silks of Bengal / |
User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience.
Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You’ll then learn how to apply that knowledge to design brilliant experiences for your customers.
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