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The startup's guide to sales : how not to crash and burn / Roshan Louis Joseph and Ram Mohan Menon

By:

Joseph, Roshan Louis

Material type: Text

TextPublication details: India Sage Publications 2020Description: 204 pISBN:

9789353289362

Subject(s):

DDC classification:

658.85 JOS-R

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Date due	Barcode	Item holds
Books	BITS Pilani Hyderabad	650	General Stack (For lending)	658.85 JOS-R (Browse shelf(Opens below))	Available		42782

Total holds: 0

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From that gleam in your eye, to prototype, to production— you are all set to wow the world with your genius. You take the first step towards your goal and realize that between you and the consumer is a moat full of dragons, demons and turbulence that you must cross to make it to ‘Start-up Paradise’.

The Start-up’s Guide to Sales is a practical book that helps you navigate the perils of wrong selling. This is not sales theory, but a ‘tried-out’ recipe book for success. Read on and sail the choppy waters with sales savvy!

Roshan L Joseph and Ram Mohan Menon, mavens of sales, distribution and marketing, have trudged through global markets to find what works and what must be avoided. The language is distilled and easy, and their advice is clear and unambiguous for they have been there and done that.

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