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Marketing research : concepts and cases / Donald R. Cooper and Pamela S. Schindler
Material type:
TextLanguage: ENG Publication details: India Tata McGaw Hill 2006Description: 771 pISBN: - 9780070600911
- 658.83 COO-D
| Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
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BITS Pilani Hyderabad | 650 | General Stack (For lending) | 658.83 COO-D (Browse shelf(Opens below)) | Available | 13001 |
Total holds: 0
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| 658.827 WIP-A Brand hijack : marketing without marketing / | 658.8270954 SIN-R Fabric of our lives : the story of Fabindia / | 658.83 BER-G Marketing research / | 658.83 COO-D Marketing research : concepts and cases / | 658.83 HAI-J Marketing research : within a changing information environment / | 658.83 SAT-P Marketing research / | 658.83 SCH-L Consumer behavior / |
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