Morse, Eric A.

Cases in entrepreneurship : the venture creation process / Eric A. Morse and Ronald K. Mitchell - India Sage 2006 - 427 p.

Cases in Entrepreneurship is the first book to be based upon a cognitive framework of entrepreneurship. This casebook has been organized based on the following concepts: - Searching for ideas - Screening those ideas for business opportunity - Planning how to exploit the opportunity - Financing the opportunity - Setting up // Starting up the business - Growing the business - Harvesting the value created in the business Table of Contents Introduction to the Ivey Casebook Series PAUL W BEAMISH Preface Introduction: The Venture Creation Process SEARCHING FOR VENTURE OPPORTUNITIES: Leveraging Wal-Mart, eBay and USPS Barrie Charity Bingo Takahiko Naraki, the Three Million Yen Entrepreneur Cascadia Water Corporation Russki Adventures SCREENING VENTURE OPPORTUNITIES: Kalista`s Fine Chocolate Siam Canadian Foods Co., Ltd. Asiasports : Hockey Night in Hong Kong Crystal Corporation of the Philippines Sequel to Success: The Follow-Up To Abatis Systems PLANNING AND FINANCING THE VENTURE: Frontier Adventure Racing: Pack Lightly, Go Like Hell, Never Give Up Borders Hotel Corp. Sim Ex Inc. Extreme Packet Devices (A) Diabetogen Alpha Personal Dental Care Systems VENTURE SETUP: Police Prep Ben & Jerry`s - Japan Textron Ltd. Tapp Technologies Inc. (A) Blinds To Go - Wanted: People to Lead Explosive Growth (A) VENTURE START-UP: DCF Innovations: Goalie Pad Covers (A) Catfish Creek Canoe Company Wave Ride.

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Entrepreneurship --Case studies
Venture capital --Case studies
Business incubators --Case studies
New business enterprises -- Case studies

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