Luecke, Richard. <br/><br/>
Marketer's toolkit :  the 10 strategies you need to succeed / 
Richard Luecke 
 - Boston  Harvard Business School  2006 
 - 230 p.  
<br/><br/> Harvard Business Essentials. 
<br/><br/><label>ISBN: </label>9780070656437 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Strategic planning -- Handbooks, manuals, etcﾠ<br/>Marketing -- Handbooks, manuals, etcﾠ
<br/><br/><label>Dewey Class. No.: </label>658.802 RIC-L