TY  - BOOK
AU  - Upendra Rao, S
TI  - Information technology
SN  - 9780230330481
U1  - 004 UPE-S 
PY  - 2010///
CY  - India
PB  - Macmillan Publishers
KW  - Information Technology
KW  - Management Information Systemsﾠ
N1  - Today, banks face the enormous task of re-orienting their technology infrastructure towards interactive decision support and information gathering tools and away from anonymous account-keeping sentinels. Financial institutions are facing daunting challenge of selecting and exploiting new forms of technology to allow them to compete successfully. Technology is a vital element in the competitive landscape of financial service industry and is changing the very nature of selling and delivering financial products. It has moved from being merely a means of automating existing functions to being a key determinant in the organization of banks. The contents of the book are appropriately organized into four modules to cover all the essentials for those who intend to specialize in this fast changing area. This book is intended for the banking and financial industry professionals to understand technology so that they can appropriately leverage the same for business growth
ER  -