TY  - BOOK
AU  - Rumelt, Richard P.
TI  - Good strategy bad strategy: the difference and why it matters 
SN  - 9781781251546
U1  - 658.4012 RUM-R 
PY  - 2013///
CY  - London
PB  - Profile Books
KW  - Industrial management
KW  - Strategic planningﾠ
ER  -