Kawasaki, Guy. Selling the dream : how to promote your product, company, or ideas-and make a difference-using everyday evangelism / Guy Kawasaki - Gutenberg Harper Collins 1992 - 337 p. ISBN: 9780062313089 Subjects--Topical Terms: Product managementMarketing--ManagementᅠSales promotionᅠSellingᅠ Dewey Class. No.: 658.8 KAW-G