Kerin, Roger A. <br/><br/>
Strategic marketing problems : case and comments   
Roger A. Kerin and Robert A. Peterson 
 - 12th 
 - India   Pearson   2011 
 - 708 
<br/><br/>    
<br/><br/>  
<br/><br/><label>ISBN: </label>9788131755310 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ﾠ<br/>ﾠMarketing --Management --Case studiesﾠ<br/>Marketing --Decision making --Case studiesﾠ
<br/><br/><label>Dewey Class. No.: </label>658.802 KER-R