McCracken, Grant

Culturematic : how reality TV, John Cheever, a Pie Lab, Julia Child, fantasy football, Burning man, the Ford Fiesta movement, Rube Goldberg, NFL films, Wordle, Two and a half men, Grant McCracken - - Boston Harvard Business Review Press 2012 - 291





9781422143292


ᅠDiffusion of innovations.
ᅠNew products. ᅠ
ᅠCreative thinking. ᅠ
ᅠTechnological innovations. ᅠ
ᅠPopular culture --Economic aspects. ᅠ
Management --Social aspects. ᅠ

658.4 MCC-G