TY  - BOOK
AU  - Gneezy, Uri
TI  - Why axis: hidden motives and the undiscovered economics of everyday life 
SN  - 9781847946751
U1  - 330.019 GNE-U 
PY  - 2015///
CY  - London
PB  - Random House
KW  - Economics--Psychological aspects
KW  - Motivation (Psychology)--Economic aspects
KW  - Motivation (Psychology)
N1  - A colorful examination of why people do what they do--observed through the lens of incentives that can spur people to achieve--as reviewed by two superstars revolutionizing economics
ER  -