Haig, Matt <br/><br/>
Brand royalty : how the world's top 100 brands thrive and survive / 
Matt Haig 
 - India  Kogan Page  2004 
 - 314 p. 
<br/><br/><label>ISBN: </label>9780749444396 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ﾠ<br/>Brand name productsﾠ<br/>Brand name products --Managementﾠ
<br/><br/><label>Dewey Class. No.: </label>658.827 HAI-M