Cone, Steve Powerlines : words that sell brands, grip fans, and sometimes change history / Steve Cone - India Viva 2008. - 251 p. ISBN: 9788130911267 Subjects--Topical Terms: Advertising.Marketing. ᅠBrand name products. ᅠSlogans. ᅠ Dewey Class. No.: 658.802 CON-S