TY  - BOOK
AU  - Volper, Ron
TI  -  Up your sales in a down market: 20 strategies from top performing salespeople to win over cautious customers 
SN  - 9788129145727
U1  - 658.85 VOL-R 
PY  - 2017///
CY  - India
PB  - Thomson press
KW  - Sales management
KW  - Selling
N1  - All you need to know to increase your sales!
Can you sell more even when the market is down? The answer from Ron Volper is a big "Yes." As a successful entrepreneur and sales executive with three decades in business, Ron has written an easy-to-follow, hands-on guide that will help sales rookies, struggling reps, and even top-performing salespeople boost their company’s revenues faster than they think is possible. Based on extensive field research with the best-of-the-best sales pros, Up Your Sales in a Down Market offers 20 clearly defined selling strategies, plus hundreds of examples and sample dialogues that teach salespeople and sales managers exactly how to:
• Win over cautious customers even in a down market
• Overcome customer fears and objections so they are ready to buy
• Avoid and bounce back from a sales slump
• Prepare and present business presentations that close more and bigger sales
• Lead and train sales teams based on the winning habits of top-performing salespeople
ER  -