TY  - BOOK
AU  - Brown, Marisa
AU  - Leavitt, Paige., jt. auth.
TI  - New product development : guide for your journey to best-practice processess
SN  - 9780070607071
U1  - 658.575 BRO-M 
PY  - 2004///
CY  - India
PB  - Tata Mc-Graw Hill
KW  - Product management
KW  - New products. ﾠ
ER  -