O'Brien, James A. <br/><br/>
Management information system / 
James A. O'Brien, George M. Marakas and Ramesh Behl 
 - 9th ed. 
 - India  Tata McGraw Hill  2010 
 - 831 p. 
<br/><br/><label>ISBN: </label>9780070144941 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management information systems.<br/>Marketing research. ﾠ<br/>Marketing --Management. ﾠ
<br/><br/><label>Dewey Class. No.: </label>658.8 OBR-J