Havaldar, Krishna K. <br/><br/>
Business marketing : text and cases  / 
Krisna K Havaldar 
 - 3rd 
 - India  Tata McGraw Hill  2010 
 - 536 p. 
<br/><br/><label>ISBN: </label>9780070083257 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing --Management.
<br/><br/><label>Dewey Class. No.: </label>658.8 HAV-K