TY  - BOOK
AU  - Rjeev, Priya Nair
TI  - Being an impact champion: enacting corporate social consciouness 
SN  - 9789354791758
U1  - 658.408 RAJ-P 
PY  - 2022///
CY  - India
PB  - Sage Publications
KW  - Social responsibility of business
N1  - Social consciousness is neither corporate social responsibility (CSR) nor public relations but a mindset that understands and accepts the interconnectedness of the economic, social and natural environments that can cause internal disruptions in an organization. Socially conscious organizations do not come to existence without socially conscious managers. The book will enable socially conscious managers to become impact champions through three pathways so that they can successfully initiate and run socially responsible business innovations, CSR projects and social entrepreneurial ventures.
ER  -