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1.
Advertising and promotion / : George E. Belch by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Tata McGraw-Hill 2001
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 659.1 BEL-G.

2.
Advertising and promotion : an integrated marketing communications perspective /: George E. Belch and Michael A. Belch by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Tata McGraw-Hill 2007
Availability: Items available for loan: BITS Pilani Hyderabad (3)Location, call number: Text & Reference Section (Student cannot borrow these books) 659.1 BEL-G, ...

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An institution deemed to be a University Estd. Vide Sec.3 of the UGC
Act,1956 under notification # F.12-23/63.U-2 of Jun 18,1964

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