Using conversation analysis : for business and management students / David Greatbatch and Timothy Clark
Material type: TextPublication details: India Sage Publications 2018Description: 106 pISBN:- 9781473948266
- 302.346 GRE-D
Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
Books | BITS Pilani Hyderabad | 300 | General Stack (For lending) | 302.346 GRE-D (Browse shelf(Opens below)) | Available | 41003 |
In Using Conversation Analysis, David Greatbatch and Timothy Clark introduce the key elements of conversation analysis, an increasingly prominent form of business research analysis, which involves analysing audio and visual recordings of naturally occurring talk-in-interaction such as television speeches and interview exchanges, to see how meanings are constructed.
Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method.
Part of SAGE’s Mastering Business Research Methods Series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.
Watch the editors introduce the Mastering Business Research Methods series and tell you more about the first three books.
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