Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
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Books | BITS Pilani Hyderabad | 100 | General Stack (For lending) | 175 CHR-C (Browse shelf(Opens below)) | Available | 38787 |
Media Ethics: Cases and Moral Reasoning challenges readers to think analytically about ethical situations in mass communication through original case studies and commentaries about real-life media experiences.
Cases and Moral Reasoning challenges readers to think analytically about ethical situations in mass communication through original case studies and commentaries about real-life media experiences, This test provides a comprehensive introduction to the theoretical principles of ethical philosophies, facilitating ethical awareness. It introduces the Potter Box, with its four dimensions of moral analysis, to provide a framework for exploring the steps in moral reasoning and analyzing the cases in this edition include the most recent issues in journalism, broadcasting, advertising, public relations, and entertainment.
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