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1.
In search of the obvious the antidote for today's marketing mess: Jack Trout by
Edition:
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Westland 2008
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8 TRO-J.

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2.
Storm the norm : : untold stories of 20 brands that did it best : a unique new framework for industry edited by Anisha Motwani by
Material type: Text Text; Literary form: Not fiction
Publication details: India Roopa Publications 2016
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 659.190954 MOT-A.

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3.
Differentiate or die :: survival in our era of killer competition / Jack Trout and Steve Rivkin by
Material type: Text Text; Literary form: Not fiction
Publication details: India Westland 2015
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8 TRO-J.

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4.
Branded in history :: fresh marketing lessons from vintage brands / Ramya Ramamurthy by
Material type: Text Text; Literary form: Not fiction
Publication details: India Hachette India 2021
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8270 RAM-R.

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Pages
An institution deemed to be a University Estd. Vide Sec.3 of the UGC
Act,1956 under notification # F.12-23/63.U-2 of Jun 18,1964
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