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	1.	22 immutable laws of branding / Al Ries and Laura Ries by Ries, Al Ries, Laura., jt. auth Material type: Text; Literary form: Not fiction Publication details: London Profile Books 1998 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 RIE-A. Add to cart (remove)
	2.	Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller, Ambi M. G. Parameswaran and Isaac Jacob by Keller, Kevin Lane Parameswaran, Ambi M.G., jt. auth Jacob, Isaac., jt. auth Edition: 4th. Material type: Text; Literary form: Not fiction Publication details: India Pearson India Education Services 2015 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 KEL-K. Add to cart (remove)
	3.	Aaker on branding : 20 principles that drive success / David Aaker by Aaker, David Material type: Text; Literary form: Not fiction Publication details: India Sage Publications 2015 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 AAK-D. Add to cart (remove)
	4.	Strategic brand management for B2B markets : a road map for organizational transformation / Sharad Sarin. by Sarin, Sharad [author.] Edition: 2nd edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi ; Thousand Oaks : SAGE, [2016] Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 SAR-S. Add to cart (remove)
	5.	Indestructible brand : crisis management in the age of social media / Venke Sharma and Hushidar Kharas by Sharma, Venke Material type: Text; Literary form: Not fiction Publication details: India Sage Publications 2017 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.4056 SHA-V. Add to cart (remove)
	6.	9 Brand Shaastras : nine successful brand strategies to build winning brands / Jagdeep Kapoor by Kapoor, Jagdeep Edition: 2nd ed. Material type: Text; Literary form: Not fiction Publication details: India Response 2009 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 KAP-J. Add to cart (remove)

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