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1.
Winning the story wars : why those who tell-and live-the best stories will rule the future / Jonah Sachs by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Harvard Business Review Press 2012
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.802 SAC-J.

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2.
Age of persuasion : how marketing ate our culture / Terry O'Reilly and Mike Tennant by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Berkeley Counterpoint Press 2009
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 306.34 ORE-T.

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3.
Good works! marketing and corporate initiatives that build a better world.. and the bottom line Philip Kotler, David Hessekiel and Nancy R. Lee by
Edition:
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India John Wiley 2012
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.802 KOT-P.

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Pages
An institution deemed to be a University Estd. Vide Sec.3 of the UGC
Act,1956 under notification # F.12-23/63.U-2 of Jun 18,1964
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