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	1.	Brand positioning : strategies for competitive advantage / Subroto Sengupta by Sengupta, Subroto Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: ENG Publication details: India Tata McGraw-Hill 2005 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 SEN-S. Add to cart (remove)
	2.	Product policy and brand management : text and cases / A. K. Chitale and Ravi Gupta by Chitale, A. K Gupta, Ravi Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Language: ENG Publication details: India PHI Learning 2013 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 CHI-A. Add to cart (remove)
	3.	Product manager's handbook / Linda Gorchels by Gorchels, Linda Material type: Text; Format: print ; Literary form: Not fiction Language: ENG Publication details: India Tata McGraw-Hill 2012 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8 GOR-L. Add to cart (remove)
	4.	Develop your marketing skills / Ruth Gosnay and Neil Richardson by Gosnay, Ruth Richardson, Neil., jt. auth Material type: Text; Format: print ; Literary form: Not fiction Language: ENG Publication details: India Kogan page 2009 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8 GOS-R. Add to cart (remove)
	5.	Wikibrands : reinventing your company in a customer-driven marketplace / Sean Moffitt and Mike Dover by Moffitt, Sean Dover, Mike Material type: Text; Format: print ; Literary form: Not fiction Language: ENG Publication details: India Tata McGraw-Hill 2011 Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.827 MOF-S. Add to cart (remove)
	6.	No cover image available Connecting across generations - creating indian brands (CD-ROM) / AIMA - All India Management Associate Material type: Film; Type of visual material: game Language: ENG Publication details: India AIMA - All India Management Associate Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: CD / DVD 658.827 SAW-M. Add to cart (remove)

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