000			01395nam a22001817a 4500
999			_c40027 _d40027
008			190510b2010 xxu||||| |||| 00| 0 eng d
020			_a9788132104421
082			_a658.4012 BAI-R
100			_aKanti, Rajpat Baisya
245			_aWinning strategies for business / _cRajat Kanti Baisya
260			_aIndia _bResponse _c2010
300			_a256 p.
365			_aINR _b525.00.
500			_aWinning Strategies for Business is a comprehensive strategic management resource that brings together all the business tools that managers need for surviving business challenges and succeeding in the dynamic economic environment of today. The recent global economic crisis has alerted the business world to the need for maintaining a strategic edge through productivity enhancement, cost management and product innovation. The book provides a holistic and contemporary lesson on strategic management by encompassing areas like strategy development, new economic policy, strategies for survival, competitive advantage, growth, mergers, globalization, innovation, and portfolio management. The author also brings together numerous examples and case studies on companies like Infosys, Reliance, Biocon and Amul to explain how organizations have faced and dealt with business and economic challenges.
650			_aStrategic planning
650			_aSuccess in business
650			_aCorporations--Growth