000 00663pam a2200229a 44500
999 _c4812
_d4812
008 150502b1999 xxu||||| |||| 00| 0 eng d
020 _a9788120312883
040 _cBITS Pilani Hyderabad
_aBITS Pilani Hyderabad
041 _aENG
082 _a658.83 SCH-L
100 _aShiffman, Leon G.
245 _aConsumer behavior /
_cLeon G. Shiffman and Leslie Lazar Kanuk
250 _a6th ed.
260 _aIndia
_bPrentice-Hall of India
_c1999
300 _a672 p.
650 _aMotivation research (Marketing)
650 _aDiffusion of innovationsᅠ
650 _aConsumersᅠ
700 _aKanuk, Leslie Lazar.
907 _a658.83 SCH-L
942 _2ddc