000 01154nam a22001577a 4500
008 210712b2020 ||||| |||| 00| 0 eng d
020 _a9780241423035
082 _a658.4012 PEL-F
100 _aPelard, Fred
245 _aHow to be strategic /
_cFred Pelard
260 _aIndia
_bPenguin Business
_c2020
300 _a262 p.
365 _aINR
_b699.00.
500 _aFred Pollard has been teaching strategic thinking to executives at all levels at leading companies around the world for almost 20 years. How to Be Strategic is his accessible and thorough guide to strategic thinking in any situation. It contains 12 smartly illustrated, workable methodologies from leading experts like Eric Ries, Chan Kim, and Barbara Minto, and will help you find your own path to the right solution every time. 'A wonderful and inspirational look into wide-ranging frameworks and theories to spark new thinking and strategy' Tom Goodwin, author of Digital Darwinism and Head of Futures and Insight at Publicis Groupe 'Practical and comprehensive' Roeland Assenberg, Director, Strategy and Banking, Monitor Deloitte Netherlands
650 _aStrategic planning
999 _c66651
_d66651