000			02009nam a22002537a 4500
008			211008b2021 |||||||| |||| 00| 0 eng d
020			_a9781913068356
082			_a650.1 GUP-S
100			_aGupta, Suneel
245			_aBackable : _bthe surprising truth behind what makes people take a chance on you / _cSuneel Gupta and Carlye Adler
260			_aLondon _bOctopus Publishing Group _c2021
300			_a263p.
365			_aINR _b599.00
500			_aNo one makes it alone. But there's a reason why some people can get investors or bosses to believe in them while others cannot. And that reason has little to do with experience, pedigree or a polished business plan. Backable people seem to have a hidden quality that inspires others to take action. We often chalk this up to natural talent or charisma...either you have "it" or you don't. After getting rejected by every investor he pitched, Suneel Gupta had a burning question: could "it" be learned? Drawing lessons from hundreds of the world's biggest thinkers, Suneel discovered how to pitch new ideas in a way that has raised millions of dollars, influenced large-scale change inside massive corporations, and even convinced his 8-year old daughter to clean her room. Inside are long-held secrets from producers of Oscar-winning films, members of Congress, military leaders, culinary stars, venture capitalists, founders of unicorn-status startups, and executives at iconic companies like Lego, Method, and Pixar. Backable reveals how the key to success is not charisma, connections, or even your resume, but rather your ability to persuade others to take a chance on you. This groundbreaking book will show you how.
650			_aPersuasion (Psychology)
650			_aSuccess in business
650			_aInterpersonal communication
650			_aInterpersonal relations
650			_aMarketing
650			_aSuccess
650			_aSuccess in business--Psychological aspects
650			_aBusiness communication
700			_aAdler, Carlye
999			_c68729 _d68729