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Agri- input marketing in India / Pingali Venugopal and Ram Kaundinya

By:

Venugopal, Pingali

Contributor(s):

Kaundinya, Ram

Material type: Text

TextPublication details: India Sage Publications 2014Description: 246 pISBN:

9788132117711

Subject(s):

India
Agricultural industries--Marketing
BUSINESS & ECONOMICS -- Industries -- General
Agricultural industries -- India -- Marketing

DDC classification:

338.10954 VEN-P

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Shelving location	Call number	Status	Date due	Barcode	Item holds
Books	BITS Pilani Hyderabad	330	General Stack (For lending)	338.10954 VEN-P (Browse shelf(Opens below))	Available		28895

Total holds: 0

After understanding the past policy environment, agri-input marketing, and promotion strategies of both the government and private companies, this book suggests frameworks for agri-input marketing companies to align their strategies to the new objective of sustainable agriculture.

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