A group of data scientists at Google embark on a four-year study of how the best teams function and found that how a group interacts is much more important than who is in the group. A Marine Corps general, faced with low morale among recruits, reimagines boot camp -- and discovers that instilling a 'bias toward action can turn even the most directionless teenagers into self-motivating achievers. The filmmakers behind Disney's Frozen are on the brink of catastrophe -- until they shake up their team in just the right way, spurring a creative breakthrough that leads to one of the highest-grossing movies. What do these people have in common? They know that productivity relies on making confident choices. The way we frame our daily decisions, the big ambitions we embrace, and the easy goals we ignore; the cultures we establish as leaders to drive innovation: are the things that separate the merely busy from the genuinely productive. Smarter Faster Better's core is eight key concepts -- from motivation and goal-setting to focus and decision-making -- explaining why some people and companies get so much done. Drawing on the latest findings in neuroscience, psychology and behavioural economics and the experiences of CEOs, educational reformers, four-star generals, aeroplane pilots and Broadway songwriters -- author Charles Duhigg explains that the most productive people, companies and organisations don't merely act differently. They view the world, and their choices, in profoundly different ways.