Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
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Books | BITS Pilani Hyderabad | 650 | General Stack (For lending) | 658.4012 GRE-B (Browse shelf(Opens below)) | Available | 46592 |
Browsing BITS Pilani Hyderabad shelves, Shelving location: General Stack (For lending), Collection: 650 Close shelf browser (Hides shelf browser)
658.4012 GEL-H Creative decision making : using positive uncertainty / | 658.4012 GHE-P Redefining global strategy : crossing borders in a world where differences still matter / | 658.4012 GOL-D Cambridge handbook of strategy as practice / | 658.4012 GRE-B Competition demystified : a radically simplified approach to business strategy / | 658.4012 GRI-K Make or break / | 658.4012 HAI-S Reinventing strategic planning : the systems thinking approach | 658.4012 HAI-S Successful strategic planning : systems thinking approach to building a high performance business / |
Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position.
Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?
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