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1.
Become the brand of choice Jason Hartman by
Edition:
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Mumbai Jaico Publishing 2009
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.812 HAR-J.

2.
Customer relationship management : a databased approach / V. Kumar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Wiley-India 2006
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.812 KUM-V.

3.
Intention economy : when customers take charge Doc Searls by
Edition:
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Boston Harvard Business Review Press 2012
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8342 SEA-D.

4.
Marketing for growth : the role of marketers in driving revenues and profits / Iain Ellwood by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Profile Books 2014
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8 ELL-I.

5.
Leading through relationship marketing : how winning organisations leverage stakeholder relationships to improve business performance / Richard Batterley by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Tata Mc-Graw Hill 2004
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.812 BAT-R.

6.
Master data management and customer data intergration for a global enterprise / Alex Berson and Lawrence Dubov by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Tata McGraw Hill 2007
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8120285574 BER-A.

7.
Stakeholders matter : a new paradigm for strategy in society / Sybille Sachs and Edwin Ruhli by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Cambridge Cambridge University Press 2011
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.4012 SAC-S.

8.
Employees first, customers second / Vineet Nayar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: Boston Harvard Business Press 2011
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.3152 NAY-V.

9.
Microsoft dynamics CRM 2011 administration bible / Matthew Wittemann and Geoff Ables by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Wiley India 2011
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8120 WIT-M.

10.
Customer care / Frances Bee and Roland Bee by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Universities Press 2011
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.812 BEE-F.

11.
How can i help you? : 5 mistakes to avoid in customer service / Debashis Sarkar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Random House India 2013
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.812 SAR-D.

12.
Make winning a habit / Rick Page by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Tata McGrwa-Hill 2006
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8 PAG-R.

13.
Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing / Abaete de Azevedo and Ricardo Pomeranz by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Tata McGraw-Hill 2008
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.812 AZE-A.

14.
New beginning : turnaround story of Indian bank / Ranjana Kumar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Tata McGraw-Hill 2008
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 332.10954 KUM-R.

15.
Built to serve : how to drive the bottom line with people-first practices / Dan J. Sanders by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Tata McGraw-Hill 2008
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.4 SAN-D.

16.
Sales training basics : what you need to know about selling / Elwood N Chapman by Series: Fifty-minute series
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Viva Books 2004
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.31245 CHA-E.

17.
CRM at the speed of light: social CRM strategies, tools and techniques for engaging and customers / Paul Greenberg by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Tata McGraw-Hill 2010
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.812 GRE-P.

18.
Client relationship management : how to turn client relationship into a competitive advantage / David A. Po-Chedley by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Jaico 2004
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.812 POC-D.

19.
Microsoft dynamics CRM 2011: step by step / Mike Snyder, Jim Steger and Brendan Landers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Prentice Hall of India 2012
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.8120 SNY-M.

20.
Why do smart people make such stupid mistakes? : a practical negotiation guide to more profitable client relationships / Chris Merrington by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: ENG
Publication details: India Jaico Publications 2013
Availability: Items available for loan: BITS Pilani Hyderabad (1)Location, call number: General Stack (For lending) 658.4052 MER-C.

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